Taco Bell is widely recognized for its vibrant motto to "live mas" and its commitment to unique food innovation, combined with a distinct take on bold flavors and captivating design work. I collaborated on a variety of exciting projects with the talented team at Taco Bell Design, their internal design agency. From the initial sketch phase to the final execution of nationwide restaurant merchandising, I placed a strong emphasis on pushing the boundaries and exploring new possibilities with the finished designs to create a memorable brand experience.